Each year, as the calendar turns toward the final quarter, Singapore's skies open a little wider — not through meteorology, but through commerce. Singapore Airlines and its budget sibling Scoot have announced the sixth edition of their Time To Fly Fair, releasing over 380,000 discounted seats to 125 destinations, inviting travelers to transform distant dreams into booked itineraries. The event, anchored at Suntec Singapore from October 23 to 25 and extending online through October 30, is less a sale than a seasonal ritual — a moment when the city-state's largest carrier and its value-focused c
SIA, Scoot launch Time To Fly Fair with 380,000+ discounted tickets to 125 destinations
380,000 seats across two carriers, one concentrated moment
Mark
So this is a big ticket dump—380,000 seats. Is that unusual for Singapore Airlines, or is this their standard playbook?
Mimi
It's their annual event, so it's expected, but the scale is worth noting. They're not just discounting; they're moving volume across two carriers simultaneously, which means they're confident about demand.
Luke
Do we know what "discounted" actually means here? The source doesn't give us a baseline price or a percentage off. We know the fares exist, but not how deep the cuts are.
Mark
Fair point. So we're taking it on faith that these are genuinely good deals?
Mimi
The fact that they're running lucky draws and bundling hotel stays suggests they're trying to create urgency and perceived value. If the fares were marginal, they wouldn't need the theater.
Luke
But that's inference. The source doesn't say why they added the draws. It could be standard practice, or it could signal weak demand they're trying to stimulate. We don't know.
Mark
What about the destinations? 125 total—is that their full network?
Mimi
No. SIA covers 78 destinations, Scoot covers 70. There's overlap, but it's not their complete route maps. These are the routes they've chosen to discount.
Luke
Which raises a question: why these 125 and not others? The source doesn't explain the selection logic. Are these routes underperforming? Overperforming and they want to fill seats? We're not told.
Mark
The travel dates are interesting—SIA goes through September 2027, Scoot through October 2027. That's a long booking window.
Mimi
It gives customers flexibility, but it also means SIA is essentially pre-selling nine months of capacity. That's a significant bet on demand.
Luke
Or it's a way to lock in revenue early before they adjust pricing closer to departure. We don't have visibility into their yield management strategy.
Mark
What's the real story here—is this about filling seats, or is it about loyalty program engagement?
Mimi
Probably both. The Kris+ integration, the KrisShop launches, the Pelago spending—they're using the fair as a hub to drive activity across their entire ecosystem, not just flight sales.
Luke
Which means the headline is slightly misleading. It's not just about discounted flights; it's about converting browsers into ecosystem participants. The flights are the hook.
Le Pouls
- More than 380,000 discounted seats across 125 destinations are entering the market simultaneously, creating one of the year's most concentrated windows for affordable travel bookings.
- Singapore Airlines and Scoot are competing not just on price but on ecosystem — layering lucky draws, loyalty miles, shopping discounts, and experience platforms atop the core flight offers to capture as much of the traveler's wallet as possible.
- The physical fair at Suntec runs only three days, but online sales extend through October 30, easing pressure on buyers while still creating urgency around the limited seat pool.
- Promotional fares stretch across travel dates from late 2026 all the way through October 2027, positioning the fair as a planning anchor for year-end holidays, Chinese New Year, Easter, and summer travel in a single booking moment.
Each year, as the calendar turns toward the final quarter, Singapore's skies open a little wider — not through meteorology, but through commerce. Singapore Airlines and its budget sibling Scoot have announced the sixth edition of their Time To Fly Fair, releasing over 380,000 discounted seats to 125 destinations, inviting travelers to transform distant dreams into booked itineraries. The event, anchored at Suntec Singapore from October 23 to 25 and extending online through October 30, is less a sale than a seasonal ritual — a moment when the city-state's largest carrier and its value-focused counterpart align their ambitions with the human desire to go somewhere new.
Singapore Airlines and budget carrier Scoot are preparing to release more than 380,000 discounted flight tickets across 125 destinations at the sixth edition of the Time To Fly Fair. The physical event runs October 23 to 25 at Suntec Singapore Convention and Exhibition Centre, with online bookings open through October 30 via both airlines' websites, apps, and appointed travel agents.
Singapore Airlines is offering over 200,000 discounted return tickets across Business, Premium Economy, and Economy cabins to 78 destinations — including Bangkok, London, Los Angeles, and Sydney — for flights departing between January and September 2027. Scoot is releasing more than 180,000 economy and ScootPlus tickets to 70 destinations, including newer routes to Belitung, Chiang Rai, Guiyang, and Okinawa, with travel dates running from November 2026 through October 2027.
Beyond the flights themselves, the fair is structured to draw travelers into the airlines' broader ecosystem. Over 30 travel partners will be present at the venue, and lucky draws offer prizes escalating from Scoot vouchers and KrisShop credits up to a top prize of Singapore Airlines Business Class return tickets to Cebu, Hangzhou, or Sydney, bundled with hotel stays. KrisShop will debut its Destination Series: Korea Edition exclusively at the fair, offering up to 30 percent off selected merchandise, while Pelago — the airline's travel experiences platform — will reward its highest spender with a stay at Sofitel Singapore City Centre.
Kris+ users paying through the app at KrisShop or Pelago will earn an elevated 11 miles per Singapore dollar spent, with additional lucky draw entries for eligible purchases. Mastercard cardholders spending at least S$5,000 unlock further voucher redemptions and lucky dip opportunities, reinforcing the fair's design as a loyalty and spending event as much as a flight sale.
The timing is deliberate. Launching just before the final quarter of 2026, when holiday travel planning typically accelerates, the fair allows travelers to lock in fares across multiple upcoming seasons in a single concentrated moment — making it, for many in Singapore, a logical and well-timed annual appointment.
Singapore Airlines and its budget carrier Scoot are preparing to flood the market with discounted seats. Starting October 23, the two carriers will release more than 380,000 reduced-fare tickets across 125 destinations at the Time To Fly Fair, an annual promotion that has become a fixture on the Singapore travel calendar. The physical event runs for three days at Suntec Singapore Convention and Exhibition Centre, but the real reach extends further: online bookings will remain open through October 30 on both airlines' websites, mobile apps, and through a network of appointed travel agents.
The scale of the offering reflects how aggressively the carriers are competing for leisure travel bookings. Singapore Airlines is putting 200,000 discounted return tickets into the market across Business, Premium Economy, and Economy cabins, covering 78 destinations that span Asia, Europe, and North America—Bangkok, London, Los Angeles, Madrid, Seoul, Sydney, and others. Those fares apply to flights departing Singapore between January 1 and September 30, 2027, giving travelers a nine-month window to plan trips. Scoot, meanwhile, is releasing 180,000 economy and ScootPlus tickets to 70 destinations, including both established routes and newer additions like Belitung, Chiang Rai, Guiyang, and Okinawa. Scoot's promotional period runs from November 9, 2026, through October 15, 2027—a slightly longer window that begins sooner.
The fair itself is the sixth edition of an event designed to move volume through a combination of low fares and ancillary incentives. More than 30 travel agents and partners will be present at the physical venue, and the organizers have layered in lucky draws with prizes that escalate in value. The top prize is a pair of Singapore Airlines Business Class return tickets to one of three destinations—Cebu, Hangzhou, or Sydney—bundled with hotel accommodation. Daily draws offer Singapore Airlines Business Class returns to London Gatwick, Madrid, or Male with hotels, as well as Scoot vouchers worth up to S$2,000 and KrisShop vouchers worth S$800.
Beyond the core flight offerings, the fair integrates Singapore Airlines' broader ecosystem of travel and shopping platforms. Pelago, the airline's travel experiences platform, will have a presence, as will KrisShop, the airline's merchandise and goods platform. KrisShop is offering up to 30 percent off selected Batik Label merchandise and will exclusively debut its Destination Series: Korea Edition collection at the fair. The highest spender on Pelago during the event wins a hotel stay at Sofitel Singapore City Centre. Kris+, the airline's lifestyle rewards app, is offering elevated earning rates—11 miles per Singapore dollar spent—when customers pay through the app at KrisShop or Pelago, plus additional lucky draw entries and merchandise redemptions for eligible purchases.
Customers using Mastercard credit or debit cards can unlock additional benefits: those spending at least S$5,000 can redeem S$100 worth of Pelago or KrisShop vouchers and participate in lucky dips with multiple prizes. The structure is designed to encourage not just flight bookings but engagement across the entire loyalty and shopping ecosystem.
Vinod Kannan, Singapore Airlines' senior vice president of sales and marketing, framed the promotion as a response to customer demand for value and choice as they plan holidays or reconnect with family. Calvin Chan, Scoot's chief commercial officer, emphasized the carrier's commitment to pairing quality service with competitive pricing. Both statements reflect a market where leisure travel demand remains strong enough to justify heavy discounting, but where carriers still need to differentiate on service and experience to justify their respective positioning—full-service premium for Singapore Airlines, value-focused for Scoot.
The timing matters. The fair launches just before the final quarter of 2026, when holiday travel planning typically accelerates. By extending online sales through October 30 and offering travel dates that stretch into late 2027, the carriers are capturing bookings across multiple seasons—year-end holidays, Chinese New Year, Easter, and summer travel. For travelers in Singapore, the fair represents a concentrated moment when the largest carrier and its subsidiary are simultaneously aggressive on pricing, making it a logical moment to lock in fares for planned trips.
Citations marquantes
Our annual Time To Fly promotion gives Singapore-based customers more choice and value as they plan a long-awaited holiday, reconnect with loved ones, or discover a new destination.— Vinod Kannan, Singapore Airlines senior vice president of sales and marketing
Scoot has always been committed to providing our customers with quality service and differentiated products at great value. With more choice and attractive fares, customers can start planning for their next getaway.— Calvin Chan, Scoot chief commercial officer
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