Once a year, the marketplace performs a kind of ritual humbling — prices that once signaled aspiration descend toward accessibility, and the distance between wanting and having briefly narrows. This Black Friday, across audio, computing, gaming, and home technology, dozens of products from Apple, Sony, Bose, and others have reached their lowest recorded prices, some falling by more than half. It is a moment that reveals both the constructed nature of retail value and the genuine opportunity for those who have been waiting. The window, as always, is finite.
40+ Tech Products Hit All-Time Low Prices for Black Friday
Forty-plus products hit their lowest prices ever
Mark
Why does Black Friday matter so much to the tech industry? It's just a sale, isn't it?
Mimi
It's the moment when manufacturers clear inventory and signal demand for the year ahead. These discounts—especially the all-time lows—tell you what's moving and what's not. A 58 percent drop on a robot vacuum says something different than a 12 percent drop on flagship headphones.
Mark
What strikes you most about this particular list?
Mimi
The breadth. You've got $18 AirTags sitting next to a $1,998 OLED television. It's not just luxury goods getting marked down—it's the entire ecosystem, from kids' fitness trackers to professional laptops. That's unusual.
Mark
The MacBook Air M4 at $749—is that actually a good deal, or just marketing?
Mimi
It's a real discount. That machine normally sells for $999. But here's the thing: the M4 is already being replaced by the M5. So you're getting last-generation silicon at a price that makes it genuinely accessible. For a student or casual user, that's meaningful.
Mark
What about the PlayStation Portal at $179? That seems like a niche product.
Mimi
It is. But it's also a gateway drug to PlayStation 5 ownership. You can stream your games to it without buying a second console. At that price, it becomes less of a luxury and more of a practical accessory.
Mark
Are these prices sustainable, or will they bounce back?
Mimi
They'll bounce back. These are Black Friday prices—temporary. But the products themselves won't disappear. What matters is whether you actually need them. The discount is real, but it's also a deadline.
Mark
Which product on this list surprises you most?
Mimi
The Bose Ultra Open Earbuds at $199. They're an experiment—open-design audio that doesn't seal your ear. Most people want traditional earbuds. But at that price, they're worth trying if you're curious about something different.
El Pulso
- Prices across consumer electronics have collapsed to all-time lows, with some products shedding more than 50% of their cost in a single shopping event.
- The breadth of the discounts — spanning earbuds, laptops, robot vacuums, sleep trackers, and OLED televisions — creates a rare convergence of savings that touches nearly every corner of daily life.
- Shoppers face a familiar tension: the best deals carry the highest risk of selling out, turning opportunity into urgency and patience into a liability.
- Retailers and manufacturers are using this moment to move inventory and deepen ecosystem lock-in, particularly Apple, whose products span six separate discounted categories.
- The deals are live now, but the editorial guidance is clear — popular items at peak discounts are already under pressure, and the window for the deepest savings is narrowing.
Once a year, the marketplace performs a kind of ritual humbling — prices that once signaled aspiration descend toward accessibility, and the distance between wanting and having briefly narrows. This Black Friday, across audio, computing, gaming, and home technology, dozens of products from Apple, Sony, Bose, and others have reached their lowest recorded prices, some falling by more than half. It is a moment that reveals both the constructed nature of retail value and the genuine opportunity for those who have been waiting. The window, as always, is finite.
Black Friday has arrived with a wave of tech discounts that push prices across consumer electronics to their lowest points ever recorded. More than forty products from Apple, Sony, Bose, Ninja, and others have dropped significantly — some by more than half — creating one of the broadest single-day savings events in recent memory.
Audio leads the charge. Apple's AirPods 4 have fallen to $69, a 47% cut, while Sony's flagship WH-1000XM6 noise-canceling headphones sit at $398 and Bose's QuietComfort Ultra Headphones are $298, down 31%. Even more experimental offerings like Bose's Ultra Open Earbuds have dropped to $199. Apple's wider ecosystem follows suit: the M4 MacBook Air is $749, the 2025 iPad is $274, and Apple Watch models range from $199 to $339 depending on the series.
Gaming and entertainment see meaningful cuts as well. The PlayStation Portal streams PS5 games for $179, while Metal Gear Solid Delta: Snake Eater — a full remake of the 2004 classic — is just $30, down 57%. The 8BitDo Ultimate 2 controller, compatible with both Switch generations, is $56.
Smart home and personal health devices round out the picture. The Nuki Smart Lock, compatible with Matter-over-Thread, is $127. The Oura Ring 4 is $249, down 29%. Robot vacuums see some of the steepest absolute cuts: the Dreame X40 Ultra is $500, down 58%, and the Eufy Omni S1 Pro is $600, down 54%.
At the premium end, Sony's Bravia 8 II OLED television — named best TV of 2025 in a competitive shootout — is $1,998, down 33%. The Sonos Beam soundbar and Sonos Ace headphones both sit at 30% off. Across all categories, the editorial note is consistent: inventory on the most heavily discounted items is limited, and the deepest savings may not last the weekend.
Black Friday has arrived with a wave of tech discounts that flatten prices across nearly every category of consumer electronics. Forty-plus products from major manufacturers—Apple, Sony, Bose, Ninja, and dozens of others—have hit their lowest prices ever, some dropping by more than half their original cost.
The savings begin with audio. Apple's AirPods 4, the company's latest entry-level wireless earbuds, are down to $69, a 47 percent cut. The newer AirPods Pro 3, released just recently, sit at $220, down 12 percent. Sony's flagship WH-1000XM6 headphones—considered among the best noise-canceling cans available—have fallen to $398, a 12 percent discount. Bose's QuietComfort Ultra Headphones, the company's last-generation flagship, are priced at $298, down 31 percent. Even Bose's more experimental Ultra Open Earbuds, which use an open design to pipe sound directly into your ear canals rather than sealing the ear, have dropped to $199, a 33 percent reduction. Nothing's Ear (a) earbuds, available in a striking yellow finish, are at $59, down 40 percent.
Apple's broader ecosystem is heavily discounted. The 13-inch MacBook Air with the M4 chip—featuring double the RAM of previous generations and all-day battery life—is priced at $749, a 25 percent drop. The newer 14-inch MacBook Pro with the M5 chip sits at $1,349, down 16 percent. The entry-level iPad for 2025 is $274, down 21 percent. Apple Watch options span from the SE 3 at $199 (down 20 percent) to the Series 11 at $339 (down 15 percent). AirTags are $18, down 38 percent, and the Nomad Tracking Card Air, which pairs with Apple's Find My network and lasts up to five months on a charge, is $19, down 34 percent.
Gaming and entertainment products show substantial markdowns. The PlayStation Portal, Sony's handheld device that streams games from your PS5 over your home network or the cloud, is $179, down 11 percent. Astro Bot, the PlayStation 5 exclusive platformer widely considered a system-seller, is $40, down 33 percent. Metal Gear Solid Delta: Snake Eater, a ground-up remake of the 2004 classic with modern controls and revamped visuals, is $30, down 57 percent. The 8BitDo Ultimate 2 Bluetooth controller, which works with both the original Switch and Switch 2, is $56, down 20 percent.
Smart home and personal tech devices round out the selection. The Nuki Smart Lock, a retrofit door lock that works with every major smart home platform through Matter-over-Thread, is $127, down 20 percent. Philips Hue Festavia string lights, which offer customizable colors and festive scenes, are $145, down 40 percent. The Hatch Restore 3, a sleep device with over 50 built-in sounds and 18 adjustable light colors, is $134, down 21 percent. Fitness trackers include the Fitbit Inspire 3 at $70 (down 30 percent) and the Fitbit Ace LTE, designed for kids with movement-based games and GPS tracking, at $100 (down 44 percent). The Oura Ring 4, slimmer and more accurate than its predecessor with new AI-powered tools, is $249, down 29 percent.
Larger appliances and accessories also see deep cuts. The Dreame X40 Ultra robot vacuum-mop hybrid, which can remove and reattach its mop pads and reaches under low furniture, is $500, down 58 percent. The Eufy Omni S1 Pro, with an 11.4-inch roller mop that self-washes and dries while working, is $600, down 54 percent. The Ninja Creami Scoop & Swirl, a 2-in-1 machine that makes soft serve and hard scoops, is $280, down 20 percent. An Anker 25,000mAh power bank with two built-in USB-C cables and up to 165W charging is $88, down 27 percent. The Tessan 140W Universal Travel Adapter, with three USB-C ports and compatibility with over 226 countries, is $54, down 23 percent.
Televisions represent some of the largest absolute savings. The Sony Bravia 8 II, an OLED TV that was named the "king of TV" by a panel of judges including The Verge's editor-in-chief in a 2025 shootout, is priced at $1,998, down 33 percent. The Sonos Beam second-generation soundbar, compact and supporting Dolby Atmos, is $349, down 30 percent. For those seeking premium audio, the Sonos Ace wireless headphones—the company's first—are $279, down 30 percent. These discounts represent the deepest markdowns many of these products have seen, though inventory on the most heavily discounted items may be limited as the shopping season intensifies.
Citas Notables
The Sony Bravia 8 II was chosen as the 'king of TV' by a panel of judges including The Verge's own Nilay Patel in Value Electronics' 2025 shootout.— The Verge
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